IMPACT Inbound Marketing Agency]
Back Back
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Gear icon

More Services

Discover how IMPACT’s services can help take your business to the next level. Talk to Us Talk to Us
Success Stories
Pricing
Community
IMPACT LIVE is coming to Chicago in 2025! Get Event Details Here Get Event Details Here
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

Jump to

Jump to

Quick Links

Quick Links

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now
Login
About
Close Bottom Left Popup Offer

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.
Take the assessment
Liz Murphy

Liz Murphy

With more than 10 years of editorial and inbound marketing experience, Liz is obsessed with helping businesses and industry leaders create addictive online content experiences. In her role, she developed and executed IMPACT’s content strategy, managed IMPACT’s internal content team, provided one-on-one thought leadership coaching, and hosted the weekly Content Lab podcast. Liz is also a speaker, whose credits include HubSpot’s INBOUND event and IMPACT Live. Outside of the office, she is the beer writer for the Capital Gazette, an avid camper, and a Star Wars-obsessed lunatic. Read More

  • Connect:
  • Share in X Share in X
Close Inverted Close Default

Liz Murphy

With more than 10 years of editorial and inbound marketing experience, Liz is obsessed with helping businesses and industry leaders create addictive online content experiences. In her role, she developed and executed IMPACT’s content strategy, managed IMPACT’s internal content team, provided one-on-one thought leadership coaching, and hosted the weekly Content Lab podcast. Liz is also a speaker, whose credits include HubSpot’s INBOUND event and IMPACT Live. Outside of the office, she is the beer writer for the Capital Gazette, an avid camper, and a Star Wars-obsessed lunatic.

More from Liz Murphy

Content Marketing

Rhetoric and the power of precise language in content (Content Lab, Ep. 48)

November 8, 2020
Content Marketing

6 haunting content manager tasks and realities (Content Lab, Ep. 47)

October 31, 2020
Content Marketing

How to write a video script for marketing (Content Lab returns, Ep. 46)

October 25, 2020
Inbound Marketing

What is Inbound Marketing? (Definition + Examples)

October 23, 2020
Content Marketing

What is a content marketing mission statement? (+ how to create one)

October 20, 2020
Content Marketing

Content calendar template for digital marketers (updated for 2021)

October 19, 2020
Inbound Marketing

Peloton Bike+ release was a customer experience cautionary tale

October 18, 2020
Content Marketing

How to run a seamless, blended written and video content strategy

October 16, 2020

All posts