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Reporting & Performance (3) Articles

Google Analytics to offer 2 new probability metrics: purchase and churn

July 20, 2020

Data privacy update: How the CCPA affects you and your paid advertising

July 15, 2020

How attribution reporting helped iCIMS improve its Google Ads performance ft. Joel Maldonado of Path Interactive (Inbound Success, Ep. 150)

July 6, 2020

What does Basecamp’s privacy-focused HEY email service mean for marketers? [IMPACT Toolbox June 2020]

June 25, 2020

Google Ads now offers category reporting for your Search and Shopping ads

June 1, 2020

How to Measure Content Marketing ROI, Celebrate Your Wins, and Keep Your Job

April 16, 2020

Case study: Are you confident in the data behind your digital marketing strategy?

March 24, 2020

Google makes it easier to hide content and check third-party reporting

February 4, 2020

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